 The
7th meeting on the Private Label area, the new production and selling trend of
the developed economies, is going to take place in CNR Expo Center between 13-15
March 2008. If you wish to do manufacturing under the brand of domestic and
foreign retail chain stores, then benefit from the advantages which The 7th
Private Label Products and Store Brands Exhibition provides to manufacturers.
Private Label Istanbul 2008 will continue to open new export gates for the
manufacturers who established their manufacturing strategies on the private
label products.
The exhibition will bring together cosmetics, cleaning,
food-drink and promotion manufacturers, who do special manufacturing for the
retail chain stores, who give place to the products carrying their own brands on
their shelves, in the year 2008 too.
 WHO
PREFERS PRIVATE LABEL PRODUCTS?
Private Label products, which are being sold under the own brand of the firm,
and of which the unique control of pricing, packing, advertising and brand
management is in the brand owner; reaches to the consumers at more reasonable
prices. There are big supermarkets like Aldi, Lidl, Metro Cash & Carry, BİM,
Coop, Tesco among the ones who give place to their own brands on their shelves
more and more.
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